Taylor Swift’s Latest ‘Folklore’ Viral

“Folkore,” an album by Taylor Swift has been surprise-released. This album is delicate, atmospheric music that’s a definitive jolt away from the last near-decade of her big-tent pop. Folklore is a very big turn in style and subject matter; it also has already earned Swift some of the best reviews of her career.

Taylor Swift was supposed to spend this summer touring songs from Lover, the album she put out last August. Instead, like many of us, she wound up cooped up at home. The isolation seems to have sparked her creativity, leading her to write and record an entirely new record in collaboration with producers Jack Antonoff and The National’s Aaron Dessner.

Swift is 30 now, and likely entering a new career phase, one less subject to pop’s whims. “Folklore” is her warmest-sounding album in years, and also emphasizes the detailed songwriting that’s become her signature.

On this week’s Popcast, a conversation about what “Folklore” portends for Swift’s musical evolution. Is it a signifier of musical authenticity, or a locked-in-the-house lark? An embrace of a genre that had once kept her at arm’s length, or a logical evolution of styles she’s been chipping away at for years?

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